Posters Everywhere

I was in a hurry to reach the office. Since I was already late, I hired an auto (Unfortunately at that moment my brain didn't hint me - trains are faster than autos in Chennai traffic). All along the way, I noticed many posters of varying dimensions, some banners, cut-outs etc. marking the birthday celebrations of a famous politician. They all had the same template.

•The picture of the politician with good poses (smiling / greeting people / helping the poor / thinking / signing documents) predominantly filled the core segment.
•On the top right corner - one can find the image of ex-politician, probably the one who founded the party.
•At the bottom, you can see images of many faces in a row - the photographs nicely bordered with a circle (mostly). The last row was not really visible even from a decent distance.

As I was traveling, my mind was trying to figure out the intention of the "last row" gang. I’m sure they must be the ones who set these things up on the road-side.

Is this a tactic to impress the big shot, and are these posters with their picture at the feet of the politician a normal practice in the process of getting noticed by the big shot? Naah! If I can’t view the "last row" from a decent distance, the probability of the big shot traveling along the road, with all tight security gang around, noticing the same is zero.

The life of a banner being only a day or two, is it just to set some rusted minds like mine into an analyzing mode? Nope. I don’t think they gain anything out of this and being politicians, I’m sure they would not do anything without gain!
Hmm still analyzing (Only during breaks!)...